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Tag Archives: Membership
No Dues. Just The Experience.
A Contribution to Acronym’s Big Ideas theme… If your association couldn’t charge dues, would your members pay you for the experience of belonging? It’s a serious question. The dues value versus member benefit proposition has been thriving for decades. Associations have … Continue reading
Posted in Change, Ethics, Executive Development, Governance, Leadership, Politics, Servant Leadership
Tagged celebrity culture, dues, experiences, growth, Membership, People, popular culture, US In Touch E1 Network
2 Comments
Membership Blues.
We knew it would come to this. For the past decade for-profit companies have been slipping into “membership mode” in search of new customers and leveraging the powerful tools of retention inherent in the not-for-profit membership organization. You’re not a … Continue reading
Letting User Contribution Systems Build Your Business
If you only find time to read one business article this month, you may want to make it Scott Cook’s piece in the Harvard Business Review (October 2008) The Contribution Revolution – Letting Volunteers Build Your Business. Cook, a co-founder of Intuit … Continue reading
Posted in Executive Development, Leadership, Membership, Volunteers
Tagged HBR, Leadership, Membership, Volunteers
1 Comment
Seven Lessons You Can Borrow from Business
Ever worry that you’ve used up all your ideas for recruiting new members, retaining old members, and filling up the seats at your seminars? Try looking beyond the association world for fresh inspiration. The following marketing strategies are drawn from … Continue reading
Posted in Membership
Tagged economics, Leadership, management, marketing, Membership
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